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Research in Motion and Apple can Co-Exist Despite iPhone
posted in Apple (AAPL), RIM (RIMM) |Many consumers believe that the iPhone is the be all and end all of smartphones, and while it is a revolutionary product, the competition, and maker of the business-class Blackberry can only see green. The iPhone may daunt sales of Blackberry’s parent company, Research in Motion (RIMM), but it’s important to note that the stock price is higher than ever. Much of this can be directly related to the incredible sense that the business-class wont switch over to the iPhone. This could potentially be one of the iPhone’s negatives. The fact is that many people need word and spreadsheet processors, alongside fully functional chat and e-mail clients. RIM’s Blackberry products consistently deliver to this consumer base. Also, an interesting theory has been suggested since the introduction of the iPhone. Consumers may actually be looking at the Apple (AAPL) device, and then researching what the entire product line-up of smartphones has to offer. Those consumers may find that the iPhone doesn’t suit all their needs, and a Blackberry product may work much better. At the end of the day, both Apple and Research in Motion may be able to co-exist in the smartphone/phone market, and both do quite well.

Disclosure: Long Apple Inc. (AAPL)
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