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July 9th

Research in Motion and Apple can Co-Exist Despite iPhone

posted in Apple (AAPL), RIM (RIMM) |

Many consumers believe that the iPhone is the be all and end all of smartphones, and while it is a revolutionary product, the competition, and maker of the business-class Blackberry can only see green. The iPhone may daunt sales of Blackberry’s parent company, Research in Motion (RIMM), but it’s important to note that the stock price is higher than ever. Much of this can be directly related to the incredible sense that the business-class wont switch over to the iPhone. This could potentially be one of the iPhone’s negatives. The fact is that many people need word and spreadsheet processors, alongside fully functional chat and e-mail clients. RIM’s Blackberry products consistently deliver to this consumer base. Also, an interesting theory has been suggested since the introduction of the iPhone. Consumers may actually be looking at the Apple (AAPL) device, and then researching what the entire product line-up of smartphones has to offer. Those consumers may find that the iPhone doesn’t suit all their needs, and a Blackberry product may work much better. At the end of the day, both Apple and Research in Motion may be able to co-exist in the smartphone/phone market, and both do quite well.

RIMM

Disclosure: Long Apple Inc. (AAPL)

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There are currently 4 responses to “Research in Motion and Apple can Co-Exist Despite iPhone”

  1. 1 On July 9th, 2007, check said:

    I think you should have done a little more research RIMM had a huge jump around the time of the iPhone release, but most financial analysts agree that it was because they posted record high earnings estimates and that it was separate from the iPhone. If have considered this, you should address it in your blog. If not, you should go read up before you post.

  2. 2 On July 9th, 2007, The Matador said:

    Thanks for the comment!

    Yes, we’re aware that the iPhone had no direct effect to RIM’s initial gap up. We simply inferred that the move higher during and even after the gap up may be a result of the tremendous earnings of RIM inside of the iPhone release.

    Hope this clears things up,
    -The Market Matador Staff

  3. 3 On July 9th, 2007, Bob said:

    Having looked at a Blackberry Pearl extensively this weekend and having had Win Mobile and Palm Smartphones in the past, I can honestly state that there is no comparison with the iPhone. Apple did a phenomenal job and makes the BB, WM and Palm devices look and function more like Windows 1.0

  4. 4 On July 11th, 2007, richard said:

    Lets not get carried away. BB 8600 is an awesome product.
    Business class will most likely continue to gravitate to BB.
    Here’s an example: Attorneys cannot enter a court of law with
    a camera phone, they must check it. Why do you think most attorneys have Blackberries?

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